Director Sabir Khan, who makes his directorial debut with the film, is confident about hitting a jackpot with his Hollywood-meets-Bollywood masala.


"We have tried to raise the bar, push the envelope a bit and have tried to set the film in the Hollywood industry. It has the USP of merging the mainstream Hollywood into Bollywood with A-list celebrities doing cameos in the film," says Khan.


Believe it or not Kareena Kapoor plays a practicing doctor in the film, who doubles up as a supermodel too. And though that might take some convincing, designer Akki Narula needed no convincing when it came to styling for Kareena.


"I would give her a 10 on 10 for sure. She has an amazing body, amazing poise and she is one of those who can rock whether it is in really short dresses, saris, lehangas, shorts, or even in outfits you would have never imagined," says Akki Narula.


Though Kambakkht Ishq has been running on a lot of hype, the censors weren't too impressed with the first promotional video of the film, which was found to be a bit sexist and offensive.


"The complete film hasn't been shown to the censor board, but yes, one trailer was shown and they thought that one dialogue was offensive. But when explained to them, they had no problem with it," says Khan.


With the film releasing on July 3, any publicity is good publicity.